Dubai Business Trip

Financial Dashboard - US Market Expansion & MENA Strategy

Scenario Planning

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Baseline
50% (Conservative)200% (Aggressive)
Baseline
50% (Conservative)200% (Aggressive)
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Key Performance Indicators

Critical metrics from the 4-year expansion model

Year 4 Revenue

$5.85M

Gross Revenue

Average ROI

390.9%

Years 2-4

Store Network

625

By Year 4

Net Profit (Y4)

$1.21M

After Fees

Revenue Projection

4-Year US Market Expansion Financial Model

Year 1 (Setup)Year 2 (156 Stores)Year 3 (313 Stores)Year 4 (625 Stores)$0$1.50M$3.00M$4.50M$6.00M
  • Gross Revenue
  • Net Sales
  • Net Profit

Consistent ROI

390.9%
Annual ROI
Year 2167.8%
Year 3335%
Year 4670%

Consistent returns demonstrate strong unit economics and sustainable growth model

Store Expansion Timeline

Progressive retail network growth over 4 years

Year 1 (Setup)Year 2 (156 Stores)Year 3 (313 Stores)Year 4 (625 Stores)0200400600800
Year 1
Setup
Year 2
156
167.8% ROI
Year 3
313
335% ROI
Year 4
625
670% ROI

Wolfpak Partnership Structure

Performance-based fee model aligned with success

Phase 1: Build Program

Develop GTM strategy and channel architecture

$90K
6 months
Strategy & Planning

Phase 2: Secure Commitments

Secure distributor and retailer commitments

$90K
6 months
Relationship Building

Phase 3: Serve Market

Ongoing market service and expansion

5% Commission
Ongoing
Execution & Growth

Total Year 1 Investment

Phases 1 & 2 combined

$180K

"Performance-based model ensures Wolfpak's success is directly tied to TK Shin's sales growth. No permanent P&L headcount required."

DWTC Market Opportunity

Dubai World Trade Center Partnership

2.5M
Annual Visitors
50%
International
57
Countries

Direct access to global visitors without chasing retailers

Cost-effective platform for international market testing

Gateway to MENA region and beyond

"Target: Double visitor volume by 2033 - creating exponential growth opportunities for early partners"

Investment Summary

Year-by-year financial breakdown

YearStoresGross RevenueNet SalesWolfpak FeeNet ProfitROI
1
Setup
---$180K
$180K
-
2
156 Stores
156$1.46M$318K$16K
$302K
167.8%
3
313 Stores
313$2.93M$635K$32K
$603K
335%
4
625 Stores
625$5.85M$1.27M$64K
$1.21M
670%
Total / Cumulative (Year 4)$291K$3.14MAvg 390.9%

Strategic Recommendations

Immediate Actions (Q2 2026)

  • →Finalize Wolfpak partnership agreement and initiate Phase 1
  • →Secure Halal certification for DWTC market entry
  • →Identify and negotiate with UAE local distributor

Key Success Factors

  • ✓Dual-market strategy diversifies revenue streams
  • ✓Performance-based fees minimize fixed cost exposure
  • ✓Consistent 26% ROI validates sustainable business model